Choosing the right domain name for your website is critical. The entire process deserves your time, attention and even financial sacrifice directly because a wrong choice can quickly bring your business down. In short: choosing a catchy domain name is something you must get right if you genuinely care about your business. So, what are some of the things to consider when scouting for the right domain name?
Go for the .com name extension if you get a chance to do so
Whenever possible, go for a .com domain name extension. Technically speaking, the .com name extension is one of the many options available today. Some of the most common options include .net, .co, .org, .edu, .shop, .blog and .biz. While all these fancy extensions are appealing, getting the classic .com is always the right to do simply because many people are more familiar with .com domains as compared to all the other options.
Consider buying all the other main extensions as well
Having your primary domain name extension secured is the first step. The second step is getting involves acquiring and securing all the other popular extensions and then setting them to redirect traffic to your primary extension. While this action will cost you some extra cash, it will help you prevent possible trouble down the line, i.e. you will end up competing with another site that has a different extension but the same domain name.
Choose an attractive name
We all know that branding is critical to long-term success. However, it can only count when it is carried out in the right way. The same principle applies to website development and more specifically, domain name choice. Basically, the domain name you choose should be unique, easy to memorize and pronounce and most importantly, sound professional. Avoid a shady domain name that can easily taint the image of your business.
Keep it short, simple and predictable
A short and straightforward name is easy to spell and remember. Thus, when scouting for the best domain name, look for one that has a few characters. It should not have hyphens and underscores since these will make it difficult for clients to type when searching for your online. You should also consider using a predictable name which has no weird spelling. For example, instead of going for mykeblogs.com, go for mikeblogs.com since this option is predictable and at the same time easy to spell and remember.